Sugar Me was founded by Steve Conard. He's goal is to make projects and change a bit sweeter; projects are often seen as difficult, not fun at all, a necessary evil – a bit like a strong espresso: you need it to wake up, but who can sincerely say they like the taste of it in the morning? How cool would it be if we could add some sugar to that strong coffee, so waking up becomes a nice experience? That’s what Sugar Me is all about!
 

Steve decided to bring this training to Belgium after he attended it in Stockholm – yes, in the heart of everything, the Spotify HQ! He was amazed with the value Joakim and Jimmmy brought; the ideas they shared, the openness they showed about the learning path of Spotify as well as their enchanting personalities made it a trip worthwhile. Steve believes in the principles of the “Spotify model”, and in the way every company can tune it to its specific needs. As Spotify is all about sharing knowledge and experience, Steve wanted to offer this great learning opportunity to a broader audience in Belgium.
So here we are, ready to take you on this journey!